Information we collect personal data and billing information Personal data is information that identifies you or can be used to identify or contact you.
The personal data collected by us may include your name, email address, address, telephone number, birthdate (primarily for eligibility purposes) and similar identification data. If you wish to purchase a product or service through the site, you will be required to provide certain information in addition to the personal data noted above. Such information may include a credit card number, paypal account number and similar information
You will always be informed about collection of your personal data. With the submission of your data it will always be stated whether the submission is voluntary or necessary for completing the desired action, such as the completion of a transaction in our web shop.
Your personal data is collected in one or several of the below cases:
When you buy goods online at www.bymargherita.com
When you sign up for our newsletter
When you create an account at www.bymargherita.com
When you participate in one of our competitions
If you use your email address in more than one of the above cases, your personal data will only be collected and registered in one place. This way your information is already stored when you shop from us and you will not receive the same marketing material from Margherita more than once.
Other information and cookies
In addition to the personal data and billing information noted above that you voluntarily provide to us, we may collect additional information (collectively, “other information”). Such other information may include:
information that we automatically collect when you visit the site, such as your IP address, internet service provider, browser type and language, referring and exit pages and URLs, date and time of your visit, amount of time spent on particular pages, what sections of the site you visit, number of links you clock while in the site, and similar information concerning your use of the site.
additional information that you voluntarily provide to us regarding your use and interest in our programs, offers, products and services.
2. Use of information collected
Personal data, billing information and other information to:
Provide access to and usage of the site
Order completions and handling of orders
Customer service support
Management of user accounts
Overview of purchase history
Measuring and improving our services
Inform you about our products
Personalized advertising and marketing
Administer rewards and promotional programs
Improve our services to you
Please note: We will only use your personal data to send marketing material if you prior have given your explicit consent, unless legislation allows us to contact you without your prior consent.
We keep statistics about which areas of the site our users visit and which products the users prefer. This data does not contain personal data. Knowledge about your use of the website is gained with help from the collected data. This information is used to improve the experience on the
A B O U T S TO C K I S T S
website. We also collect information about what products our users, as a unit, prefer. This information is also used to improve the website. We do not sell or otherwise disclose information about how you navigate and use our website. We do not sell or disclose information about your purchase history to third party.
Transfer to other data controllers and disclosure to data processors
In general, we do not transfer your personal data to a third party without your consent. However, like other businesses, Margherita may hire other companies to perform certain business-related function. For example, we may pass your personal data and billing information to our designated service providers in order to process payments, ship products, send mailings and maintain databases.
Under specific circumstances and with reference to legislation, it might be necessary to transfer information to public authorities or the police. For example, information may be disclosed to the police in case of suspicion of credit card fraud.
Accessing, modifying and deleting personal data and communication preferences
We will delete your personal data when we no longer need to process them in relation to one or more of the purposes set out above in section 3. However, the data may be processed and stored for a longer period in anonymized form.
You may access, review, delete and/or make changes to personal data that you may have provided to us by clicking on “my account” on our site or by emailing us at firstname.lastname@example.org or email@example.com. We will respond to your request to access personal data within 30 days. In addition, you may manage your receipt of marketing and non-transactional communications by clicking the “unsubscribe” link located at the bottom of Margherita marketing emails or by emailing your request to firstname.lastname@example.org. We will use reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription database. You cannot opt out of receiving transactional emails related to your account with Margherita.
We will retain your information for as long as your account is active or as needed to provide you services. We will retail and use your information as necessary to comply with our legal obligations, resolve disputes and enforce our agreements.
We have reasonable security measures in place intended to protect against the loss, misue or alteration of personal data, billing information and other information that we have collected from you at the site. We are, however, unable to guarantee that the security measures we take will not be penetrated or compromised, or that your personal data will remain secure under all circumstances. When you enter sensitive information (such as a credit card number) on our order forms, we encrypt the transmission of that information using secure socket layer technology (SSL).
6. Links to other websites
This site may contain links to third-party websites. We have no control over the privacy practices or content of partners, advertisers, sponsors or other website to which links are provided. As such, we are not